Zeus

[cs_content][cs_section parallax=”false” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h2″ looks_like=”h3″ accent=”false”]ZEUS – AIO ROBOTICS[/x_custom_headline][x_image type=”none” src=”https://www.navigating21.com/wp-content/uploads/2017/03/Screen-Shot-2017-03-13-at-1.22.53-AM-1.png” alt=”” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][cs_text]The Challenge:
AIO Robotics is a high-tech startup manufacturer of the world’s first all-in-one 3D printer / 3D scanner. With full automation and a 7″ touch screen, the technology makes 3D technology accessible for everyone. A single button press allows users to easily scan, print, copy and search online for 3D files to download and print. The challenge was finding ways to not only generate leads, but to generate demand. This is a cutting edge new technology that very few people are aware of. We needed to raise our brand’s profile while at the same time, educate consumers about the power and potential of additive manufacturing A.K.A 3-D Printing.

The Solution:
To put AIO on the map, we focused on PR, Content Marketing and Partnerships. Our PR strategy put ZEUS at the heart of emotionally compelling stories that were featured in dozens of major news networks around the world. The coverage allowed us to connect and engage authentically and cost effectively with our target customer. We partnered with Google at the Special Olympics, sponsored the USC 3D printer club and charity organization Enabled to manufacture prosthetics for disadvantaged disabled children.

We partnered with Mobile MakerSpace to run educational workshops in Australian schools (for students and teachers) to address the lack of S.T.E.M education problem. We also partnered with 3D Vinyl to become the first 3D printing company in the world to successfully print with PVC.

These programmes and other initiatives led by AIO Robotics have put us in the news media consistently for the past few years and has seen our work force and sales expand exponentially. We have gone from 0 – 44 international markets in our first 12 months and recently won BEST INNOVATION award at CES in 2016.

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